Requiring visitors to create their own account is pretty standard in the world of ecommerce, but it can often become a roadblock for customers who don’t want to go through the added trouble. As such, it can lead to a loss in sales.
Do you wish there was a way to leave usernames and passwords in the past, and allow your shoppers to make purchases in a more direct, pain-free way? Social login apps enable people to leverage their existing social media presences to bypass the cumbersome process of creating a new account, and jump straight into buying the things they care about. After all, isn’t that the most important part about shopping online?
In this article, we’ll take you through the best social login apps you can use to reduce unwanted friction and accelerate revenue growth on your site.
What’re the best social login apps for Shopify 🚀
There are a good mix of social login apps out there on the market. Each of them have unique features and capabilities, and an identity all their own. They range from stripped down to more multifunctional, but all have the same goal in mind: to make it easier for visitors to sign up and register on your site, and boost your business in the process.
Let’s take a guided tour of the leading platforms, so that you can decide what matches your needs before picking which one to download.
1. Oxi Social Login
Oxi Social Login makes it so that shoppers can use profiles they already have on major social networks to create an account on your website. With an easy installation process and seamless integration into your Shopify store, the app enables the collection of customer data in a way that facilitates, rather than slows down, the desire that every ecom seller has to close the deal and finalize purchases.
Oxi Social Login Key Features 🧰
The app casts a wide net when it comes to enhancing accessibility, supporting customers being able to log in from any of the following social platforms:
- Amazon
This allows you to acquire email addresses that have already been validated from these places, and obtain demographic data from the list of users who have registered in this manner.
Furthermore, with Oxi Social Login, you are able to customize the button colors of the widget that you ultimately put on your site. This paves the way for greater creativity and control.
Oxi Social Login Pricing 💰
Oxi Social Login has two tiers available: the Essential plan and the Pro plan. The Essential plan is $1.99/month and supports unlimited logins and users.
The Pro plan is $4.49/month and contains all Essential plan features, as well as some premium ones like login popups and custom permissions.
The app has a free 15-day trial.
2. Flits: Customer Account Page
Flits is a dynamic tool that allows you to summarize buyer information in a single account page. For example, you can show shoppers their past order history, products they’ve recently viewed, and personalized profile information like delivery address, email, and contact number to make it easy for them to purchase from you many times over.
Flits: Customer Account Page Key Features 🧰
Flits offers social login capabilities as one of its additional features. This provides a clear path for customers to set up their account page and sign up with just one click, using existing presences they might have on Facebook, Twitter, Google, or Amazon.
It should be noted that social login with Flits is a paid add-on, and is not included as a core part of the subscription.
Flits: Customer Account Page Pricing 💰
Flits has three plans available: Basic, Business, and Enterprise.
The Basic plan is $4.99/month, the Business plan is $19.99/month, and the Enterprise plan is $29.99/month.
There is a 30-day free trial available.
3. Open Social Login
With a large number of the most commonly used social platforms supported, Open Social Login covers just about every base when it comes to online networks that customers can use for logging in. With simple setup and fast integration into your store, this app should not be overlooked when deciding how to utilize a third party authentication provider.
Open Social Login Key Features 🧰
As mentioned, Open Social supports a vast array of networks, including:
- Amazon
- Yahoo
- Live
- Foursquare
- Tumblr
The interface is highly customizable, giving you a Widget Designer to blend the look and feel with your brand. You can customize the shape, size, text, and color of login buttons, and even upload custom icons.
Open Social Login Pricing 💰
The pricing structure of Open Social Login is kept fairly straightforward, with two plans available.
The Base plan, at an affordable $1.49/month, allows unlimited users and logins. The Pro plan, at $5.45/month, grants additional branding capabilities and Multipass feature support.
There is a 15-day free trial with the app, allowing you to put it to the test without any risk.
4. One Click Social Login
One Click Social Login automates the customer registration process in a way that elevates the shopping experience and eliminates unneeded hurdles. Because let’s face it: the sight of yet another website signup page can make people click away in frustration, understandably so.
By harnessing the networking power of social media giants, One Click Social Login has the potential to take your storefront to the next level by reducing cart abandonments and amplifying sales.
One Click Social Login Key Features 🧰
One Click Social Login allows for automatic installation, as well as the manual placement of code on your website wherever you want the social login buttons to appear. The following platforms are supported:
- Google One Tap Login
- Amazon
- Line
- Spotify
- Steam
- Outlook
- Yahoo
There is an admin panel in the app that lets you keep track of registered users. Additionally, there is a popup that can be activated to enhance the signup flow.
One Click Social Login Pricing 💰
One Click Social Login has three pricing plans: Basic, Standard, and Pro.
The Basic plan is $2.99/month, the Standard plan is $4.99/month, and the Pro plan is $9.99/month. The more advanced subscriptions allow for greater capabilities around reporting, analytics, and customization.
5. EasyAuth Social Login
EasyAuth is a no-code solution for getting your customers to sign up and sign in using their social networks. Login buttons are fully customizable and aesthetically pleasing, making this another attractive option for adding single-click social login capabilities to your store.
EasyAuth Social Login Key Features 🧰
EasyAuth supports more than a dozen networks and services for logging in. Among them are:
- Yahoo
- Amazon
- Tumblr
- Windows Live
- Meetup
The interactive customizer tool allows you to adjust the style, width, and size of your social buttons.
There is also a redirect URL feature, and support for using your own API keys if you so desire.
EasyAuth Social Login Pricing 💰
True to the simple, efficient spirit of the app, there is only one pricing tier you have to choose from. A subscription to EasyAuth is $5/month, and a 7-day free trial is offered.
6. Customer Account Concierge
Customer Account Concierge is very similar to Flits, which we discussed a little bit earlier. The app allows you to create highly personalized account pages for your customers, encouraging re-purchases and inviting your shoppers to easily engage with your store. Recent orders and newly viewed products are brought to the forefront, keeping buyers coming back for more.
Customer Account Concierge Key Features 🧰
Within Customer Account Concierge is the feature to integrate social logins. This standalone widget allows your customers to get around needing to fill out redundant, unnecessary fields. By letting them register without having to create a new account, you clear the way for more conversions. The following platforms are supported with the plugin:
- Google One Tap
- Amazon
- Apple
Customer Account Concierge Pricing 💰
The app is free to install for stores with up to a thousand customers. The base price ranges from $5/month to $25/month depending on how many customers you have beyond a thousand. The plugins (such as social login) are paid extras.
There is a 14-day free trial.
7. Social Login - miniOrange
Social Login by miniOrange lets your customers authenticate their identity without needing to fumble around with passwords and other irritating login credentials. With single sign-on for visitors, the shopping process is effectively streamlined through popular social network applications that can be used instead.
Social Login - miniOrange Key Features 🧰
More than two dozen social sites are supported for login, among them Facebook, Google, Twitter, and even the game streaming platform Twitch.
There is a great deal of icon customization available, allowing you to modify the shape, space, color, and size of buttons as you see fit.
The app further integrates with email marketing platforms like Mailchimp and Klaviyo, allowing you to collect and verify customer contact information.
Social Login - miniOrange Pricing 💰
The Basic plan is $14.99/month, while the Premium plan is $24.99/month. Both allow unlimited logins and registrations, with the Premium plan supporting Multipass login and other premium features.
How to add social login on Shopify? 🤔
The Shopify App Store is filled with social login applications that can be used to improve the customer experience on your site, the best ones of which we’ve gone over here.
By choosing and installing the app of your preference, you are taking an effective step toward building a loyal customer base for your brand. These social login apps, after downloading, can be added into your Shopify store with little or no coding required. Developer support is also readily available.
Best free social login app for Shopify? 💸
Aside from the paid options, Quick Social Login is a strong alternative that provides a free social login app.
It supports most services like Facebook, Google, and Twitter, and a wide variety of customization features. You can also generate user reports to track customer analytics.
Not bad for no cost involved!
Should you add social login to your Shopify store? 📈
Social login apps offer an intelligent approach to improving signup rates and increasing conversions on your Shopify store.
It makes account creation seamless, and helps avoid the slow, tedious procedure of traditional registration. By providing an automated, single-click signup process, you can dramatically increase the likelihood of sales.
Social login apps are an uncomplicated, manageable solution for obtaining account details without throwing unwanted steps at your visitors. This, in sum, has the potential to uplift your business as you continue to acquire more customers.
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