Helium 10 vs Jungle Scout: Which is better?

Helium 10 vs Jungle Scout Key Takeaways

Jungle Scout and Helium 10 are both popular software tools used by Amazon sellers to help identify profitable product opportunities, optimize listings, and scale to new heights. While both platforms offer similar features, there are some key differences between the two that are worth considering, and that we explore in the article that follows.

One of the main differences between Jungle Scout and Helium 10 is the range of features that each software package provides. In our experience, Jungle Scout might be best thought of as a solid starting point for market research, as it incorporates such benefits as a product tracker and a keyword research tool. Jungle Scout also offers methods for managing inventory and measuring sales, as well as a dedicated space for monitoring reviews.

Helium 10, on the other hand, offers a more robust and comprehensive range of benefits, including all of the tools offered by Jungle Scout, plus additional means of tracking competitors, analyzing listings, and generating fresh, exciting product ideas. Helium 10 also offers an efficient way to launch and optimize your PPC campaigns.

Another key difference between Jungle Scout and Helium 10 is the level of support and training resources each brand offers. While Jungle Scout does put forward a variety of customer service options, including a large knowledge base, videos, and a library of blog posts, Helium 10 offers even more assistance and support, including a dedicated help team, a vast catalog of tutorials, and a training academy that provides a wide range of educational resources.

Overall, while Jungle Scout is a solid tool for Amazon sellers, Helium 10 offers a broader selection of features, and more extensive benefits. For these reasons, we believe that Helium 10 is the better option for both new and experienced Amazon sellers who are looking to grow their online business.

Pricing  – Helium 10 vs Jungle Scout 💰

Helium 10 Pricing

The pricing of Helium 10 depends on the plan that you choose. They offer three different plans: Starter, Platinum, and Diamond.

The Starter plan is the most basic plan and is best suited for those just getting their feet wet with their Amazon business. It includes limited access to some of Helium 10’s most popular tools such as Magnet, Cerebro, and Black Box, as well as exposure to their keyword and market research tools. The Starter plan is the cheapest and is priced at $29 per month (when billed annually).

The Pro plan is ideal for those who need more advanced features and tools. It includes all of the features from the Starter plan, plus access to resources such as Profits and Frankenstein for optimizing pricing and margins. The Pro plan is priced at $84 per month.

Finally, the Diamond plan is the most expensive plan and is designed for those who want the full Helium 10 suite of tools and features. It includes access to all of the features from Pro, plus additional advanced features such as monthly expert training and Amazon PPC modules. The Diamond plan is priced at $209 per month.

Jungle Scout Pricing

Jungle Scout offers three pricing plans: Basic, Suite, and Professional.

The Basic plan is suitable for individual entrepreneurs, freelancers, and first-time sellers, and it costs $29/month or $349/year. This plan includes the Chrome Extension, Opportunity Score, and Review Downloader features, among others.

The Suite plan is the most popular, and is suitable for both new and experienced ecommerce sellers. It costs $49/month or $589/year. This plan includes all the features of the Basic Plan plan, as well as unlimited access to the Supplier Database, Listing Builder, and Inventory Manager.

The Professional plan is a great fit for larger agencies and teams, and it costs $84/month or $999/year. This plan includes all the features of the Suite plan, as well as priority onboarding and the ability to manage multiple accounts.

The Winner 🥇

In terms of pricing, Jungle Scout is the most cost-effective route to go, and the least expensive option. However, Helium 10 gives you more bang for your buck, and while it commands a higher price tag, is well worth the investment.

Data Accuracy – Helium 10 vs Jungle Scout 💯

Helium 10 Data Accuracy

Helium 10 takes data accuracy seriously. The company has invested heavily into its algorithms and data processing systems to ensure that what they publish is accurate, up-to-date, and aligns with the Amazon marketplace. The system works to ensure that all inputs are precise and relevant, and that data accuracy is maintained.

The system also constantly monitors incoming information, correcting any inaccuracies in real time. This ensures that users get the most verified and validated price points possible. Additionally, Helium 10 has a team of dedicated employees who are constantly testing and refining their infrastructure, making sure that all data points can be trusted.

That is not to say that mistakes do not happen. Like any large database–especially one dealing with millions of ASINs–things are bound to slip through the cracks. Updates may not happen instantaneously, and the occasional glitch may occur. That being said, Helium 10 prides itself on accuracy and puts a lot of effort into ensuring that the information that flows through to users is actionable and sound, and can be used to drive your decision-making process.

Jungle Scout Accuracy

Data accuracy is likewise one of the major selling points of Jungle Scout. The product provides sales estimates and comprehensive data on Amazon listings, which makes it an invaluable tool for ecommerce entrepreneurs and helps you take a peek behind the curtain.

With Jungle Scout, you can quickly and easily get a better understanding of the competitive landscape and make informed decisions about pricing, inventory, and unit volume. And, if you have any doubts about the accuracy of the data, there are several verification methods you can use to ensure you have the best info at your disposal.

For example, you can compare and cross-check your sales estimates with those from Amazon that you are seeing directly on their website. Additionally, Jungle Scout data is updated and refreshed frequently, to ensure that you are working with the most current listing info available.

Like with Helium 10, there are millions of ASINs flowing through the Jungle Scout database. As such, errors and inconsistencies are bound to happen. It therefore makes sense that no matter what platform you decide to go with, you remain vigilant and keep a watchful eye on the numbers. If anything looks off or doesn’t feel right, always verify first.

The Winner 🥇

While neither platform is perfect, our tests show that Jungle Scout is slightly more accurate than Helium 10. 

Product Research Tool – Helium 10 vs Jungle Scout 🔍

Helium 10 Product Research

The tools contained within Helium 10 are designed to help Amazon sellers research products and discover new launch ideas. The platform offers a variety of features that allow users to effectively sort through their competition, identify trends, and uncover fresh opportunities.

One of the most powerful features of Helium 10 is the Black Box tool. Black Box is a product research tool that provides insights into competitors’ strategies and listing statistics. This tool can be used to identify the most profitable niches and uncover new opportunities to increase sales.

The Magnet tool is another great feature of Helium 10. This tool allows users to quickly narrow down a large list of keywords to find the ones that are most relevant to their product and target audience. Additionally, Magnet can be used to generate product ideas and uncover new opportunities by analyzing similar products.

The Helium 10 suite also includes a range of tools designed to help users monitor their products and analyze their performance. The Cerebro tool provides users with detailed insights into their competitors’ products, including pricing and sales trends, while the Alerts tool sends notifications when a fraudulent or counterfeit product appears in the market.

Jungle Scout Product Research

Doing product research with Jungle Scout is similarly a great way to identify profitable opportunities on Amazon. With Jungle Scout’s suite of tools, you can easily access the data you need to make informed decisions about what products consumers are looking to buy.

Jungle Scout makes it easy to research products and find relevant data for each one. You can use the Product Database to find specific information about a product, such as pricing, reviews, sales estimates, and more. This can help you decide whether it’s worth pursuing a particular product or not. You can also use the Opportunity Finder to identify potential products that may have a lot of potential in the marketplace, and are burning up the charts.

Jungle Scout offers additional features like the Product Tracker, which allows you to track changes in demand for a product over time. This helps you make smarter decisions about where to focus your efforts and resources.

Like Helium 10, Jungle Scout is a great tool for conducting product research on Amazon. It puts the data you need to make informed decisions at your fingertips, and makes it easy to pinpoint products that have a high chance of success. It’s a great way to gain a competitive edge in the ecom landscape.

The Winner 🥇

Helium 10 is better for product research on Amazon because it offers users a more efficient way to monitor the competition, track keyword rankings, analyze reviews and ratings, and scope out the market. Additionally, Helium 10 provides powerful reporting tools that can detect trends in the market quickly and accurately.

Listing Optimization Tool – Helium 10 vs Jungle Scout 🧑‍🔧

Helium 10 Listing Optimization

Helium 10 makes optimizing Amazon listings a breeze. It provides sellers with a comprehensive set of tools to ensure their listings are performing at their best.

The Listing Builder tool and Scribbles let you create impactful, high-converting listings from one central dashboard. The Index Checker enables you to verify that your products are properly indexed by the Amazon A9 algorithm, while Frankenstein enables you to turn massive keyword lists into actionable pieces of information to use and incorporate into your listings.

Overall, Helium 10 is a great tool for Amazon sellers to leverage when optimizing their listings and managing their product catalog. It allows sellers to quickly identify opportunities to improve their listings and maximize their sales.

Jungle Scout Listing Optimization

Jungle Scout is also an invaluable tool for those who are looking to optimize their Amazon listings. It can provide users with pivotal insights into their products, helping them to make informed decisions about pricing, descriptions, and other important aspects.

Its keyword research tool allows users to identify the most relevant and profitable keywords related to their category. This helps sellers target the right audience and drive more organic traffic to their listings. Jungle Scout also offers powerful analytics tools that can help to uncover the strongest and weakest points of a listing, allowing sellers to make changes that will have a major impact on visibility.

The Listing Builder tool lets you construct better Amazon listings that rank higher by using proven keyword strategies. It allows you to follow automated suggestions that Jungle Scout puts forward and are backed by hard data.

Jungle Scout also provides users with real-time info on their competitors’ pricing and product descriptions, allowing you to stay one step ahead. This can be extremely useful for those looking to remain competitive in the Amazon marketplace. Overall, Jungle Scout is an incredibly useful tool for those looking to optimize their Amazon listings and increase their sales.

The Winner 🥇

The Listing Builder tool in Jungle Scout more closely resembles the user interface of Amazon Seller Central, and is therefore our preferred platform to use for optimizing listings.

Keyword Research Tool – Helium 10 vs Jungle Scout 🧐

Helium 10 Keyword Research

Helium 10 has powerful keyword research capabilities that can help you identify the best keywords for your products. By using Helium 10, you can quickly and easily identify the keywords that are most likely to drive traffic to ASINs. Tools like Cerebro and Magnet provide detailed information about keyword volume, competition level, cost per click, and other metrics that can help you make informed decisions about which keywords to target for your advertising campaigns and weave into your listings.

Helium 10 also has a Misspellinator tool, which lets you extract and take advantage of frequently searched for but commonly misspelled Amazon keywords.

Keyword Tracker enables you to gather data on the relevant keywords you want to follow, including ranking, percentage changes, trends over time, monthly search volume, and more.

Overall, Helium 10 is an incredibly comprehensive keyword research tool that can help you identify the best keywords for your business. By using Helium 10, you can quickly and easily locate the most profitable keywords for your listings, and which ones you can use to optimize your titles and descriptions.

Jungle Scout Keyword Research

The Keyword Scout feature of Jungle Scout can help you better understand your target market. It is an invaluable tool in the search engine optimization (SEO) process, helping users find the best keywords to target in their content. Jungle Scout allows you to view and analyze data on the performance of keywords, giving you insight into how your customer base is finding certain products.

To get the most out of Jungle Scout, users should first identify competitor ASINs, as this will help them narrow down their keyword list. After the competition is defined, users can run reverse-searches to uncover the keywords that are being targeted and see how they are performing. Jungle Scout will then provide data on the search volume, seasonality, and cost per click, giving users a better idea of how to craft their keyword strategy.

Using Jungle Scout for keyword research is an invaluable tool for Amazon business owners, allowing them to maximize the visibility of their content and reach the right people. With the data provided by Jungle Scout, users can make informed decisions on which keywords to focus on, while optimizing their listing content for maximum impact.

The Winner 🥇

As Helium 10 puts more keyword-centered features at your disposal, each of which work together to give your greater insights, it is our preferred platform for Amazon keyword research.

Finding a Supplier – Helium 10 vs Jungle Scout 🏭

Helium 10 Supplier Database

Helium 10 is designed to make the process of finding a reliable source of products easier and more efficient. The software allows sellers to access data about suppliers, such as their pricing, delivery times, and quality measures. It also provides insights into the suppliers’ customer service, payment options, and more.

Helium 10 provides access to a large database of suppliers, including both domestic and international options. With its filtering system, sellers can narrow down their search to find the supplier that meets their needs. It also provides detailed information about each supplier, such as their ratings and reviews.

Through Xray and the Chrome extension, Helium 10 provides its users with a method to integrate Amazon product research with Alibaba. This way, you can instantly source the kinds of products that you are seeing, and that you are looking to sell yourself.

Jungle Scout Supplier Database

Jungle Scout lets you find and compare suppliers based on their location, price, and product quality through the Supplier Database. This comprehensive directory empowers sellers to find the perfect manufacturer for their goods.

Once you have identified a supplier that meets your criteria, you can contact them directly and start the process of negotiating a deal. Jungle Scout provides a range of features to help you pinpoint your supplier of choice, such as price comparison tools and detailed product breakdowns. This makes it easier to rank suppliers and make a wise decision.

Jungle Scout also makes it easy to manage your supplier relationships. You can track orders, payment history, and other important information on the Jungle Scout dashboard. This helps you stay organized and ensure that your suppliers are providing the best service possible.

The Winner 🥇

While Jungle Scout has a more streamlined supplier database, that of Helium 10 is more fully integrated across different aspects of the platform, and is therefore our favorite.

Chrome Extension – Helium 10 vs Jungle Scout 🧩

Helium 10 Chrome Extension

The Helium 10 Chrome extension is an invaluable tool for Amazon sellers. It allows you to quickly and easily access important data about different listings, such as price and sales history, keyword rankings, and more. This can be used to determine the viability and potential profitability of your product ideas.

The Helium 10 Chrome extension also helps sellers save time by automatically tracking and organizing sales data. These stats are displayed in easy-to-understand graphs and charts, directly in your browser window, allowing you to quickly identify sales trends and make informed decisions.

With the extension, sellers can identify and capitalize on new opportunities in a flash, and discover new product ideas without ever having to spend time switching back to the main Helium 10 dashboard.

Jungle Scout Chrome Extension

The Jungle Scout Chrome extension likewise provides real-time insights into product data, allowing sellers to quickly identify profitable products and follow promising leads. With the Chrome extension from Jungle Scout, you can easily research products, analyze competitor listings, and track trends.

The Jungle Scout Chrome extension provides a range of powerful features. It allows sellers to efficiently research products and gauge demand. The extension also provides an in-depth analysis of product performance, making it easier to identify potential opportunities for your own storefront.

The extension is simple to use and integrates directly into your browser. It overlays directly on top of Amazon search pages, making for a pleasant viewing experience.

The Winner 🥇

Helium 10’s Chrome extension is a bit more comprehensive.

Educational Resources – Helium 10 vs Jungle Scout 📖

Helium 10 Educational Resources

Helium 10 provides access to a range of educational resources to help sellers navigate the complexities of Amazon.

Helium 10’s educational resources include a library of tutorials and webinars that cover topics ranging from the basics of selling on Amazon to more advanced concepts. The tutorials and webinars are presented by experienced Amazon sellers who share their hard-earned knowledge and experience. This makes it easy for new sellers to get up to speed quickly and take their business to the next level.

In addition to tutorials, webinars, and podcasts, Helium 10 also offers a range of online courses. Freedom Ticket and Academy are the most popular. These courses cover everything from beginner topics to more advanced areas such as advertising and market analysis.

This is a great way to learn the ropes of selling on Amazon, and stay up-to-date with the latest developments in the ecommerce space. With all of these educational resources, Helium 10 is an invaluable training source for Amazon sellers.

Jungle Scout Educational Resources

Jungle Scout also offers educational resources and insights on a variety of topics related to the ecommerce industry.

There is a Research Library on the Jungle Scout website that provides a number of step-by-step guides and product research tips for selling on Amazon. There is also a catalog of webinars, videos, and articles that cover the essentials of being an online business owner.

Jungle Scout is additionally very good about publishing consumer trends reports on a quarterly basis, giving you a deeper understanding about what is driving buyer behavior and how you might have to adapt as a seller.

All in all, Jungle Scout provides a selection of educational resources that help ensure that entrepreneurs are well-informed and well-prepared to succeed.

The Winner 🥇

Due to the sheer volume of training material and courses available, and the value that it adds to the experience of using the platform, Helium 10 is the clear winner when it comes to educational resources.

Unique Helium 10 Features - What makes Helium 10 different?

• Granular review insights: Helium 10 includes functionality to break down reviews by product variations, and also allows you to display the top phrases and keywords mentioned in reviews by volume. This is a great way to sort customer feedback to iterate on your products or improve on what people don’t like about your competitors.
• ​​Trendster: this Helium 10-exclusive tool allows you to directly compare the Amazon Best Sellers Rank (BSR) with Google Trends for further clarity about how products are being searched for on the Internet at large.
• Compare competing products with Listing Analyzer: the Listing Analyzer allows you to enter multiple ASINs at once, and Helium 10 will grade the product pages based on factors like quality of bullet points, whether a video is included, number of reviews, and more. Unlike Jungle Scout, Helium 10 lets you compare multiple ASINs in this way simultaneously.

Unique Jungle Scout Features - What makes Jungle Scout different?

• Seller Account Performance Dashboard: you can use Jungle Scout to track the health of your Seller Central account and make sure you do not have any issues with selling on the marketplace.
• Launch Promotions: you can offer steep discounts upon launch of your product in order to generate sales velocity and get your items in the hands of consumers from the jump.

Which should you use?  Helium 10 or Jungle Scout? 🥇

While not an easy verdict, the our recommended choice for Amazon sellers is Helium 10. Helium 10 offers a comprehensive suite of tools that provide Amazon sellers with data-driven insights, keyword research, listing optimization, and more.

Helium 10 offers a wide range of powerful features that are designed specifically for Amazon sellers looking to take their operation to the next phase. The platform can not only help you fine-tune your product listings and monitor your competition, but it also provides detailed analytics and data that can help you make the most informed decisions possible about the path forward for your business.

Helium 10’s suite of tools are more extensive and go further than Jungle Scout’s, which is why it is ultimately our preferred software to use. Helium 10 allows users a better way to manage their store catalog, track their selling performance, and identify opportunities to increase revenue. As we’ve laid out in this article, Helium 10 is the best software tool for Amazon sellers, and one you should consider signing up for and getting your hands on today.