Steal Your Competitor's Super Bowl Traffic - Commerce Caffeine

Most successful entrepreneurs will agree that in order to be successful, especially in the early stages of your business, you have to get scrappy. And that’s exactly what Schmidt’s founder Jaime Schmidt and CMO Chris Cantino did on Super Bowl LI 👇

Super Bowl 2017: our competitor runs a huge commercial buy 📺

Us: let’s buy all the search keywords around Super Bowl deodorant commercial 😈

Our website traffic that day 📈😅 @chriscantino
— Jaime Schmidt (@jaimeschmidt) February 7, 2021

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Jaime Schmidt

Founder of Schmidt’s Naturals, sold to Unilever. Investor in consumer startups @ Color Invests

Chris Cantino

Partner @ Color Invests, former CMO Schmidt's

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