A 3PL, or third-party logistics provider, is a company that offers outsourced logistics services to businesses that need to manage their supply chain operations more efficiently.
A 3PL typically provides a range of logistics services, including transportation, warehousing, inventory management, order fulfillment, and freight forwarding, among others. These services can be tailored to meet the specific needs of a business and are often provided on a contract basis.
By outsourcing their logistics operations to a 3PL, businesses can focus on their core competencies while leaving the complexities of logistics to a specialized provider. 3PLs can also provide cost savings and improved efficiencies by leveraging their expertise and economies of scale to optimize logistics processes.
ERP stands for "Enterprise Resource Planning". It is a type of software system that allows businesses to manage and integrate their core business processes, such as accounting, procurement, inventory management, human resources, customer relationship management, and more.
Brick and mortar refers to a physical retail store or business location, as opposed to an online or virtual presence.
Click-through rate (CTR) is a metric that measures the number of clicks an ad or a link receives relative to the number of impressions, or views, it generates.
